Tools

Our team will partner with the perfect researchers for your project taking into account their experience in your specific market segment, the methodology for each project, the type of product or service that will be researched and the countries where you will be fielding your project.

These are some of the things we will do for you:

QUALITATIVE RESEARCH

  • Adaptation and translation of screeners, moderation guides, stimuli and other materials.
  • Localized recruitment: Prior to fieldwork, we will send consolidated respondent profiles to ensure you talk to the right target
  • Handle incentives
  • State of the art facilities, digital video recording
  • Moderators with experience in the type of product or service you are researching.
  • Coordination of briefings and debriefing.
  • Experienced simultaneous translators with theatrical voice training and years of experience in market research.
  • Analysis and English final reports.
  • Fieldwork logistics including car/driver, hotel recommendations, directions, schedules, etc.

QUANTITATIVE RESEARCH

  • Translation and localization of survey instruments: Adapting language, scales, etc.
  • Survey programming.
  • Conducting pilot tests.
  • Sample assessment:
  • Fieldwork management:
    • Tablets, pen and paper, phone, CLT, home visits, intercepts, etc.
  • Direct supervision.
  • Manage test products.
  • Hire central locations for product tests.
  • Data processing, data tables.
  • Code books in English.
  • Final reports, insights and recommendations in English.

We can help with many other things, starting with planning how to field your project to supervising it ends with the insights you needed. If there is something you don't see here, please give us a call!


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